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Rolling with Trader Joes: New corporate Subaru with iconic branding elements hits the streets


With nearly 500 stores nationwide, the Trader Joes brand is a powerhouse retailer today with a reputation for quality and value. Based in Monrovia California with corporate offices in Boston, Trader Joes has done work with White Light since 2011, and most recently this spring with some simple vehicle graphics on a new corporate Subaru.

The designs use monochromatic illustrations with a wood-carved texture and White Light custom matched the color and tone to blend seamlessly with the factory color of the 2016 Subaru. Applied to both sides of the vehicle, this ride turns heads throughout New England.



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