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Maine Beer Company

For Maine Beer Company, White Light Visual traveled to Freeport, Maine in order to collaborate with this Down East legend and put the finishing touches and branding elements on their new, multi-million dollar tasting room and brewery.

The region's most magnificent brewery and tasting room is a vast space, complete with a Neapolitan pizza oven from Italy, dramatic copper weeping willow sculpture, extensive custom fir wood work and expansive white tile work.  Maine Beer Company chose dramatic and high-contrasting black vinyl graphics, white dimensional letters and oversized stretched canvas used on their mezzanine to tell their rise to hoppy fame over the past decade.

The new tasting room is a destination for beer lovers and is a bustling stop for those making pilgrimages for MBC's flagship Double IPA "Dinner" and their ever-popular IPA "Lunch." The tasting room boasts 20 tap lines running some of their limited-release brews, a mezzanine where patrons can play darts and games, and if they have room in their vehicles, they can shop for MBC's beer and merchandise to fly the brown-bottled flag off premises.

Watch White Light's David Silva apply huge vinyl here: 1% for the Planet Vinyl 

Read about Maine Beer Company's Tasting Room in the Boston Globe